A Guide to Difficult Conversations
WebinarYou can’t be too nice to have a tough conversation. Learn how to be strategic and carry out difficult conversations with confidence.
A Guide to Staying Ahead in Digital Transformation
WebinarFind out where digital transformation efforts stand and what key issues to expect in 2017.
Advertising Revenue Boosters
Seminar SnapshotThis replay is one of five in the Poynter Conference Broadcast series, "A Post-Recession Advertising Strategy: Where Will the Money Go."
API-Poynter Digital Storytelling Summit
Seminar SnapshotStudents will learn key skill sets to navigate the digital media environment, expand networking opportunities and share ideas
Audience Growth and Digital Content Strategies (Gannett 2015)
Self-Directed CourseYour guide to key strategies for your digital content that can help your organization improve its digital presence and grow audience.
Big Ideas with a Payoff for Your Newsroom
WebinarLearn what products, processes and projects are working in newsrooms these days.
Break Through the Noise: SEO and Online Content Sharing for PR and Marketing
WebinarLearn to increase content visibility through an integrated marketing plan that catches readers’ eyes without compromising style and ethics.
Build and Monetize Reader Relationships with Parse.ly: A Digital Tools Tutorial
WebinarLearn what data can tell you about your readers, and how you can use that to create products that they’re willing to pay for
Business Models and Strategies (Gannett 2015)
Self-Directed CourseHow digital-only sales and services can boost revenue and help you stay competitive in the digital world.
Challenging Conversations: A Step-by-Step Guide for Great Bosses
WebinarGet concrete tips to avoid conflicts, resolve problems and improve performance among your team.
Changing Workflow to Create a Mobile First Newsroom
WebinarPreparing your newsroom to best serve the growing mobile audience.
Communicating with the Media on Mental Health Issues and Suicide: For U.S. Department of Veterans Affairs Public Affairs Officers
Self-Directed CourseThis course will help VA PAO personnel develop strategies to collaborate effectively with journalists on coverage of Veterans with mental health issues.
Content and Context: How to Create Native Advertising Content Without Feeling Icky
WebinarYour guide to creating quality branded content that resonates with readers and generates new revenue.
Creating a Passive Sales Process
WebinarDevelop an effective, do-it-yourself digital ad sales program.
Creating a Proactive Sales Process
WebinarWhat you need to know about hiring the right people and managing the process.
Creating an Audience-Focused, Digital News Organization: Intro to Table Stakes
Online Group SeminarThis course will introduce your news organization to the digital tools and lessons you can use to compete in the digital publishing game. Get five live sessions for the price of three.
Cultivate Innovation: Make Room for Play at Work
WebinarWork and play belong together, especially when building a new team or new products.
Cultivating Local News Communities with Facebook Groups
WebinarLearn best practices in building, engaging and deepening your relationship with audiences using Facebook Groups.
Dealing With Difficult Conversations
Self-Directed CourseFrom preparation to follow up, explore how you can conduct tough conversations with confidence.
Designing and Selling Effective Multimedia Ad Campaigns
WebinarTools and techniques to develop and effectively sell agency-quality multimedia advertising campaigns.
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Designing Beyond Print: Owning Your Work Across Platforms
WebinarStill designing primarily for print? This webinar will help you expand to any platform.
Designing Your Story with Canva: A Digital Tools Tutorial
WebinarLearn how Canva can be used to produce beautiful and effective graphics and extend the reach of your story
Develop a Mobile Strategy for Your Organization
Self-Directed CourseLearn how to identify key mobile strategies and map implementation plans for your specific organization. Learn about the rapid influence of mobile.
E-Commerce Strategies: Deals Malls and Targeted Segments
Seminar SnapshotIn this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives
Seminar SnapshotLearn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads
Seminar SnapshotIn this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
Editing Entertainment and Pop Culture Writing
WebinarStyle remains serious business, even if the topics are entertaining. Learn the difference and similarities with traditional editing.
Editing Triage: Managing Workflow Effectively
WebinarLearn how to wisely spend your time managing editing tasks.
Engage Audiences with Interactive Video with Verse: A Digital Tools Tutorial
WebinarLearn how interactivity can unleash new storytelling creativity while engaging users to watch more video
Find Stories in Data Faster and Collaborate Better with data.world: A Digital Tools Tutorial
WebinarAdd depth to your reporting and extend the life of your stories with this digital tool.
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Getting Serious about Freelance Food Writing
WebinarEverybody is writing about food, but is anyone making any money? Learn to recognize and respond to what the market wants so you can get what you want.
Growing a Nonprofit News Site: Strategies for Revenue and Engagement
WebinarHow can nonprofit and local news organizations work toward more sustainable business models? Join us to learn more.
How News Organizations Can Make The Most Of Snapchat
WebinarHow to make Snapchat work for your newsroom (selfies encouraged).
How Newsrooms are Making (Some) Money That's Not from Advertising: Lessons from Local, Part 2
WebinarAds still matter, but so do membership, events, products, subscriptions and, yes, print.
How to Build and Engage Your Audience: Taking a New Approach with Analytics
WebinarRethink your approach to analytics. Learn how easy-to-use, actionable metrics can empower your team and engage your audience.
How to Edit Marketing Materials with Savvy and Sense
WebinarLearn how to edit ads and marketing communications — everything from web copy and white papers to e-newsletters and social posts.
How to Experiment with Specialized Mobile News Apps
WebinarLearn how to create specialized apps for a certain type of news for a specific target audience with little risk..
How to Organize Your Sales Team for Success
Seminar SnapshotLearn to take advantage of strengths of the sales team by structuring them in a way to maximize and grow digital sales.
How to prepare your news organization for disruptive innovation and transformation
Seminar SnapshotSee how disruptive innovation and dual transformation can change the face of your media business.
How to sell advertising to small and medium-size businesses
Seminar SnapshotExplore strategies for tele-sales and learn how the long-tail approach can dramatically boost your media company's digital revenue.