• Journal Become a Better Writer Certificate

    Certificate Program
    Price: $350.00

    This training program with tools and techniques to strengthen your writing requires the completion of three Poynter NewsU courses: How to Use Detail in Your Writing, The Writer’s Workbench: 50 Tools You Can Use, and Write with Voice and Tone.

    Assessments for this certificate

    • Write with Voice and Tone: Course Assessment
    • How to Use Detail in Your Writing: Course Assessment
    • The Writers Workbench: 50 Tools You Can Use: Course Assessment

      Measures your understanding of the content in the course "The Writer's Workbench," at Poynter's NewsU.

  • Journal Become a More Polished Writer Certificate

    Certificate Program
    Price: $350.00

    This training program aimed at improving the quality of your finished work requires the completion of two Poynter NewsU courses: Cleaning Your Copy: Grammar, Style and More and Get Me Rewrite: The Craft of Revision.

    Assessments for this certificate

    • Get Me Rewrite: Course Assessment
  • Journal Compelling Multimedia Storytelling Certificate

    Certificate Program
    Price: $350.00

    This training program helps multimedia journalists, digital, multiplatform and broadcast producers build a strong foundation in building multimedia stories. It requires the completion of three Poynter NewsU courses about multimedia and video.

    Assessments for this certificate

    • Surviving Solo: Be a Better Backpack Journalist Course Assessment

      This quiz evaluates your understanding of the course "Surviving Solo: Be a Better Backpack Journalist." Do not click the back button when taking the assessments. Doing so will take you out of the assessment and would probably count as a failure for one of your three chances.

    • Five Steps to Multimedia Storytelling: Course Assessment

      Measures your understanding of the content in the course "Five Steps to Multimedia Storytelling" at Poynter's NewsU.

    • Video Storytelling for the Web: Course Assessment
  • Journal Compelling Storytelling with Video and Audio Certificate

    Certificate Program
    Price: $350.00

    This training program is focused on helping multimedia journalists improve their video and audio storytelling skills. It requires the completion of two Poynter NewsU courses: Reporting and Writing for TV and the Web and Natural Sound Packages.

    Assessments for this certificate

    • Natural Sound Packages: Course Assessment
    • Reporting, Writing for TV and the Web: Course Assessment

      Measures your understanding of the content in the course "Reporting, Writing for TV and the Web" at Poynter's NewsU. Do not click the back button when taking the assessments. Doing so will take you out of the assessment and would probably count as a failure for one of your three chances.

  • Journal Digital Analytics and Social Media Certificate

    Certificate Program
    Price: $350.00

    This training program gives multimedia journalists, digital, multiplatform and broadcast producers an understanding of social media and analytics in digital publishing. It requires the completion of two Poynter NewsU courses.

    Assessments for this certificate

    • Social Media Credibility: Extending Your Reach: Course Assessment
    • Using Analytics to Drive Website Success: Course Assessment
  • Journal Edit with Confidence and Accuracy Certificate

    Certificate Program
    Price: $350.00

    This training program is for assigning editors, digital, multiplatform and broadcast producers and others who need a solid foundation in the principles of editing. It requires the completion of three Poynter NewsU courses about editing and headlines.

    Assessments for this certificate

    • Fundamentals of Editing: Course Assessment

      This assessment measures your understanding of the Poynter self-directed course, "Fundamentals of Editing."

    • The Art and Science of Editing: Course Assessment

      This assessment measures your understanding of the course, "The Art and Science of Editing."

    • Writing Online Headlines: Course Assessment
  • Journal Write Clearly and Accurately Certificate

    Certificate Program
    Price: $350.00

    This training program focused on improving accuracy and clarity requires the completion of two Poynter NewsU courses: Clarity is Key: Making Writing Clean and Concise and Getting It Right: Accuracy and Verification in the Digital Age.

    Assessments for this certificate

    • Clarity is Key: Course Assessment

      Measures your understanding of the content in the course "Clarity is Key" at Poynter's NewsU

    • Getting It Right: Accuracy and Verification in the Digital Age: Course Assessment
    • Language Primer: Punctuation Assessment (2015)
  • McClatchy Improve Your Writing Certificate

    Certificate Program
    Price: $350.00

    This certificate is for McClatchy employees who want to improve their writing and reporting skills.

    Assessments for this certificate

    • Write with Voice and Tone: Course Assessment
    • How to Use Detail in Your Writing: Course Assessment
    • The Writers Workbench: 50 Tools You Can Use: Course Assessment

      Measures your understanding of the content in the course "The Writer's Workbench," at Poynter's NewsU.

    • Get Me Rewrite: Course Assessment
    • Cleaning Your Copy: Grammar, Style and More: Course Assessment (NEW)
  • McClatchy Social Media Certificate

    Certificate Program
    Price: $399.00

    This certificate in social media is designed for employees of the McClatchy Company.

    Assessments for this certificate

    • Social Media and Analytics: Strategies and Metrics You’ll Actually Use: Course Assessment
    • You Are what You Tweet: Course Assessment
    • LinkedIn for Journalists and Educators: Course Assessment
    • Say No To Clickbait: How To Make (Good) Shareable Content: Course Assessment
    • Using Facebook as a Reporting Tool: Course Assessment
  • McClatchy Video Essentials Certificate

    Certificate Program
    Price: $399.00

    This certificate is for McClatchy employees who want to improve their video storytelling skills.

    Assessments for this certificate

    • Natural Sound Packages: Course Assessment
    • Lighting Tips and Tricks for Better Pictures and Video: Course Assessment
    • Writing Headlines for Digital and Mobile Media Course Assessment
    • Copyright Law and Fair Use for Journalists: Course Assessment
    • How and When to Shoot Video with a Smartphone: Course Assessment
  • McClatchy Visual Journalism Certificate

    Certificate Program
    Price: $399.00

    This certificate is for McClatchy employees who want to improve their video storytelling skills.

    Assessments for this certificate

    • Surviving Solo: Be a Better Backpack Journalist Course Assessment

      This quiz evaluates your understanding of the course "Surviving Solo: Be a Better Backpack Journalist." Do not click the back button when taking the assessments. Doing so will take you out of the assessment and would probably count as a failure for one of your three chances.

    • Video Storytelling for the Web: Course Assessment
    • Natural Sound Packages: Course Assessment
    • Reporting, Writing for TV and the Web: Course Assessment

      Measures your understanding of the content in the course "Reporting, Writing for TV and the Web" at Poynter's NewsU. Do not click the back button when taking the assessments. Doing so will take you out of the assessment and would probably count as a failure for one of your three chances.

    • Five Steps to Multimedia Storytelling: Course Assessment

      Measures your understanding of the content in the course "Five Steps to Multimedia Storytelling" at Poynter's NewsU.

  • Poynter Prepared Membership Classic Skills Certificate (Private)

    Certificate Program
    Price: $399.00

    This Certificate is for the Poynter Prepared Membership Program

    Assessments for this certificate

    • Copyright Law and Fair Use for Journalists: Course Assessment
    • Fundamentals of Editing: Course Assessment

      This assessment measures your understanding of the Poynter self-directed course, "Fundamentals of Editing."

    • Math for Journalists: Course Assessment

      This assessment measures your understanding of the materials covered in Math for Journalists: Help with Numbers.

    • Getting It Right: Accuracy and Verification in the Digital Age: Course Assessment
    • National Grammar Day 2015
    • Cleaning Your Copy: Grammar, Style and More: Course Assessment (NEW)
  • Poynter Prepared Membership Digital Skills Certificate (Private)

    Certificate Program
    Price: $399.00

    This Certificate is for the Poynter Prepared Membership Program

    Assessments for this certificate

    • Using Analytics to Drive Website Success: Course Assessment
    • Getting Started with Mobile Reporting Course Assessment
    • Developing a Successful Journalistic Blog: Course Assessment
    • Writing Headlines for Digital and Mobile Media Course Assessment
    • The Camera With You: How, and When, to Shoot with a Smartphone: Course Assessment
  • Poynter-ACES Certificate in Editing (McClatchy)

    Certificate Program
    Price: $350.00

    A certificate in "Editing" from Poynter and the American Copy Editors Society shows that you have a solid foundation in the principles of editing.

    Assessments for this certificate

    • The Art and Science of Editing: Course Assessment

      This assessment measures your understanding of the course, "The Art and Science of Editing."

    • Clarity is Key: Course Assessment

      Measures your understanding of the content in the course "Clarity is Key" at Poynter's NewsU

    • Fundamentals of Editing: Course Assessment

      This assessment measures your understanding of the Poynter self-directed course, "Fundamentals of Editing."

    • Getting It Right: Accuracy and Verification in the Digital Age: Course Assessment
    • Writing Online Headlines: Course Assessment
  • Poynter-Cronkite Certificate Program for Adjunct Instructors

    Certificate Program
    Price: $299.00

    A practical, economical way to help adjuncts transition from newsroom to classroom.

    Assessments for this certificate

    • Managing Your Class and Engaging Students: Course Assessment
    • Building a Syllabus and Course Schedule: Course Assessment
    • Teaching Tools and Teaching Methods: Course Assessment
    • Grading, Evaluation and Testing: Course Assessment
    • Preparing for and Measuring Your Teaching: Course Assessment
  • Poynter-Gannett Audience Analyst Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Audience Analyst Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Using Analytics to Drive Website Success: Course Assessment
    • Understanding Audiences and Their Behavior: Course Assessment

      Measures your understanding of the content in the course "Understanding Audiences and Their Behavior" at Poynter's NewsU.

    • Audience Growth and Digital Content Strategies: Course Assessment
    • Social Media and Analytics: Strategies and Metrics You’ll Actually Use: Course Assessment
    • Analytics 101: Understanding Digital Metrics Course Assessment
  • Poynter-Gannett Columnist Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Columnist Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Clarity is Key: Course Assessment

      Measures your understanding of the content in the course "Clarity is Key" at Poynter's NewsU

    • Using Voice, Authority and ‘I’ in Storytelling: Course Assessment
    • Write with Voice and Tone: Course Assessment
    • Connecting as a Columnist: Your Voices, Your Choices Course Assessment
    • Building Your Brand: Course Assessment
    • Writer’s Workbench: 50 Tools You Can Use: Course Assessment (NEW!)
    • Writing Headlines for Digital and Mobile Media Course Assessment
  • Poynter-Gannett Community Content Editor/Specialist Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Community Content Editor/Specialist Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Fundamentals of Editing: Course Assessment

      This assessment measures your understanding of the Poynter self-directed course, "Fundamentals of Editing."

    • Best Practices for Working with Citizen Journalists: Course Assesment
    • Getting It Right: Accuracy and Verification in the Digital Age: Course Assessment
    • Strategies for Managing Local Contributors: Course Assessment
    • Cleaning Your Copy: Grammar, Style and More: Course Assessment (NEW)
    • Ethics of Journalism: Course Assessment

      This assessment measures your understanding of the Poynter NewsU course, "Ethics of Journalism." You will have three opportunities to pass this assessment with a score of 80%.

  • Poynter-Gannett Consumer Experience Director Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Consumer Experience Director Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Understanding Audiences and Their Behavior: Course Assessment

      Measures your understanding of the content in the course "Understanding Audiences and Their Behavior" at Poynter's NewsU.

    • Innovation at Work: Helping New Ideas Succeed: Course Assessment

      Measures your understanding of the content in the course "Innovation at Work: Helping New Ideas Succeed" at Poynter's NewsU.

    • Using Analytics to Drive Website Success: Course Assessment
    • Business Models and Strategies: Course Assessment
    • Audience Growth and Digital Content Strategies: Course Assessment
    • Using Design Thinking to Build New News Products: Course Assessment
  • Poynter-Gannett Content Coach Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Content Coach Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Managing Creative People: Course Assessment
    • Brainstorming Great Ideas: Course Assessment
    • How to Make Feedback a Powerful Tool: Course Assessment
    • Audience Growth and Digital Content Strategies: Course Assessment
    • Using Analytics to Make Better Decisions: Course Assessment
    • The Language of Coaching: Course Assessment
  • Poynter-Gannett Content Strategist Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Content Strategist Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Changing Workflow to Create a Mobile-First Newsroom: Course Assessment
    • Understanding Audiences and Their Behavior: Course Assessment

      Measures your understanding of the content in the course "Understanding Audiences and Their Behavior" at Poynter's NewsU.

    • Audience Growth and Digital Content Strategies: Course Assessment
    • The 5 C’s of Strategy: Choice, Clarity , Culture, Collaboration and Communication Course Assessment
    • Using Analytics to Make Better Decisions: Course Assessment
    • Using Analytics to Drive Website Success: Course Assessment
    • Managing the Big Project: Course Assessment
  • Poynter-Gannett Designer Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Designer Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Using Design Thinking to Build New News Products: Course Assessment
    • Grappling with Graphic Images: Course Assessment
    • Color in News Design: Course Assessment
    • Five Steps to Stronger Data Visualization: Course Assessment
    • Beyond the Inverted Pyramid: Course Assesment (NEW)
    • Cleaning Your Copy: Grammar, Style and More: Course Assessment (NEW)
  • Poynter-Gannett Engagement Editor Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Engagement Editor Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Solutions Journalism: Covering What Works, Without the Fluff: Course Assessment
    • Business Models and Strategies: Course Assessment
    • LinkedIn for Journalists and Educators: Course Assessment
    • Social Media and Analytics: Strategies and Metrics You’ll Actually Use: Course Assessment
    • How News Organizations Can Make the Most of Snapchat: Course Assessment
    • Say No To Clickbait: How To Make (Good) Shareable Content: Course Assessment
    • You Are what You Tweet: Course Assessment
  • Poynter-Gannett Executive Editor Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Executive Editor Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Media and Innovation: How to Play in the Sandbox
    • Solutions Journalism: Covering What Works, Without the Fluff: Course Assessment
    • How to Tell Great Investigative Stories with Dwindling Resources: Course Assessment
    • Audience Growth and Digital Content Strategies: Course Assessment
    • Business Models and Strategies: Course Assessment
    • Strategies for Paywalls and Digital Revenue: Course Assessment
  • Poynter-Gannett News Assistant/Specialist Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett News Assistant/Specialist Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Clarity is Key: Course Assessment

      Measures your understanding of the content in the course "Clarity is Key" at Poynter's NewsU

    • Curating Content: How to Aggregate Coverage: Course Assessment
    • Getting It Right: Accuracy and Verification in the Digital Age: Course Assessment
    • Writing Headlines for Digital and Mobile Media Course Assessment
    • Cleaning Your Copy: Grammar, Style and More: Course Assessment (NEW)
    • Writing Effective Photo Captions: Course Assessment
    • Google Research Tools: Course Assessment
  • Poynter-Gannett News Director Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett News Director Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Innovation at Work: Helping New Ideas Succeed: Course Assessment

      Measures your understanding of the content in the course "Innovation at Work: Helping New Ideas Succeed" at Poynter's NewsU.

    • Managing Change: Creating Strategies, Setting Priorities: Course Assessment

      Measures your understanding of the content in the course "Managing Change: Creating Strategies, Setting Priorities" at Poynter's NewsU.

    • Solutions Journalism: Covering What Works, Without the Fluff: Course Assessment
    • Media and Innovation: How to Play in the Sandbox
    • Audience Growth and Digital Content Strategies: Course Assessment
    • Business Models and Strategies: Course Assessment
    • The 5 C’s of Strategy: Choice, Clarity , Culture, Collaboration and Communication Course Assessment
  • Poynter-Gannett Photographer/Videographer Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Photographer/Videographer Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Making Words, Pictures and Sound Work Together: Course Assessment
    • Building Your Brand: Course Assessment
    • Grappling with Graphic Images: Course Assessment
    • Writing Effective Photo Captions: Course Assessment
    • Using Analytics to Make Better Decisions: Course Assessment
    • The Camera With You: How, and When, to Shoot with a Smartphone: Course Assessment
    • How and When to Shoot Video with a Smartphone: Course Assessment
  • Poynter-Gannett Planning Editor Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Planning Editor Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Solutions Journalism: Covering What Works, Without the Fluff: Course Assessment
    • Brainstorming Great Ideas: Course Assessment
    • Changing Workflow to Create a Mobile-First Newsroom: Course Assessment
    • Audience Growth and Digital Content Strategies: Course Assessment
    • Social Media and Analytics: Strategies and Metrics You’ll Actually Use: Course Assessment
    • Managing the Big Project: Course Assessment
  • Poynter-Gannett Producer Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Producer Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Fundamentals of Editing: Course Assessment

      This assessment measures your understanding of the Poynter self-directed course, "Fundamentals of Editing."

    • Getting It Right: Accuracy and Verification in the Digital Age: Course Assessment
    • Copyright Law and Fair Use for Journalists: Course Assessment
    • Social Media and Analytics: Strategies and Metrics You’ll Actually Use: Course Assessment
    • Writing Effective Photo Captions: Course Assessment
    • Using Analytics to Make Better Decisions: Course Assessment
    • Writing Headlines for Digital and Mobile Media Course Assessment
    • Curating Content: How to Aggregate Coverage: Course Assessment
  • Poynter-Gannett Reporter Certificate

    Certificate Program
    Price: $399.00

    This Poynter-Gannett Reporter Certificate Program is for Gannett employees.

    Assessments for this certificate

    • Solutions Journalism: Covering What Works, Without the Fluff: Course Assessment
    • The Storyteller as Investigator: How to Turn a Tip into an Investigation Course Assessment
    • Getting It Right: Accuracy and Verification in the Digital Age: Course Assessment
    • Using Analytics to Make Better Decisions: Course Assessment
    • The Camera With You: How, and When, to Shoot with a Smartphone: Course Assessment
    • Building Your Brand: Course Assessment
    • Cleaning Your Copy: Grammar, Style and More: Course Assessment (NEW)
  • Poynter-GateHouse Digital Newsgathering Certificate

    Certificate Program
    Price: $299.00

    This certificate is for GateHouse Media staffers.

    Assessments for this certificate

    • Tools for Mobile Journalism 2015: Course Assessment
    • Writing Headlines for Digital and Mobile Media Course Assessment
    • The Life Cycle of an Investigative Story: Master Class with David Barstow Course Assessment
  • Poynter-GateHouse Leadership Certificate for Newsroom Managers

    Certificate Program
    Price: $299.00

    This Certificate is for GateHouse Media staffers.

    Assessments for this certificate

    • Challenging Conversations: A Step-by-Step Guide for Great Bosses Course Assessment
    • Leadership Advice for Our Age of Disruption, Misperception and Outlandish Expectations: Course Assessment
    • Coaching Writers: 7 Questions Every Editor Should Ask: Course Assessment
  • Poynter-GateHouse Social Media Strategy Certificate

    Certificate Program
    Price: $299.00

    This Certificate is for GateHouse Media staffers.

    Assessments for this certificate

    • How News Organizations Can Make the Most of Snapchat: Course Assessment
    • Say No To Clickbait: How To Make (Good) Shareable Content: Course Assessment
    • Using Facebook as a Reporting Tool: Course Assessment
  • Poynter-World Education Primer Content Marketing Certificate

    Certificate Program
    Price: $500.00

    This Certificate Program is free to employees of World Education Services and includes courses in content marketing.

    Assessments for this certificate

    • Solutions Journalism: Covering What Works, Without the Fluff: Course Assessment
    • Writing Online Headlines: Course Assessment
    • How to Edit Marketing Materials with Savvy and Sense: Course Assessment
    • How to Create Native Ads without Feeling Icky: Course Assessment
    • How to Power Your Reporting With Social Media: Course Assessment
  • The Fulbright Photography Certificate

    Certificate Program
    Price: $399.00

    This certificate is for members of the Fulbright Program who want to improve their photography skills.

    Assessments for this certificate

    • Language of the Image: Course Assessment
    • Photojournalism for Non-Photojournalists: Course Assessment
    • The Camera With You: How, and When, to Shoot with a Smartphone: Course Assessment
    • Writing Effective Photo Captions: Course Assessment
    • Grappling with Graphic Images: Course Assessment
  • The Fulbright Presentations and Public Speaking Certificate

    Certificate Program
    Price: $399.00

    This certificate is for members of the Fulbright Program who want to improve their presentation and public speaking skills.

    Assessments for this certificate

    • How to Use Detail in Your Writing: Course Assessment
    • Write with Voice and Tone: Course Assessment
    • Telling Complex Stories Through Compelling Characters: Course Assessment
    • Using Voice, Authority and ‘I’ in Storytelling: Course Assessment
  • The Fulbright Press and Public Relations Certificate

    Certificate Program
    Price: $399.00

    This certificate is for members of the Fulbright Program who want to improve their storytelling skills.

    Assessments for this certificate

    • Beyond the Inverted Pyramid: Course Assessment
    • News Releases and Story Pitches: The Basics Course Assessment
    • 9 Ways You Drive Readers Away (And 9 Tips to Keep Them Reading): Course Assessment
    • Community Engagement and Your News Organization: Course Assessment
    • Help! for Writers: Course Assessment
  • The Fulbright Social Media and Blogging Certificate

    Certificate Program
    Price: $399.00

    This certificate is for members of the Fulbright Program who want to improve their social media and blogging skills.

    Assessments for this certificate

    • Writing Online Headlines: Course Assessment
    • Developing a Successful Journalistic Blog: Course Assessment
    • Social Media: Strategies and Tools for News: Course Assessment
    • Getting It Right: Accuracy and Verification in the Digital Age: Course Assessment
    • You Are what You Tweet: Course Assessment
  • The Fulbright Videography Certificate

    Certificate Program
    Price: $399.00

    This certificate is for members of the Fulbright Program who want to improve their video storytelling skills.

    Assessments for this certificate

    • Video Storytelling for the Web: Course Assessment
    • Natural Sound Packages: Course Assessment
    • Tell Your Story in One-Minute-Forty: Creating Powerful Video Course Assessment
    • How and When to Shoot Video with a Smartphone: Course Assessment
    • Making Words, Pictures and Sound Work Together: Course Assessment