Telling Complex Stories Through Compelling Characters

This Webinar was originally broadcast on:
October 08, 2013 Enroll Now
Watch and listen to the original one-hour Webinar in its entirety. This Webinar recording features the full presentation led by Poynter faculty and visiting faculty including Q&A from the audience and resources from the presenter.

Course Overview

Telling Complex Stories Through Compelling Characters
Originally Broadcast On:
October 08, 2013
Time Estimate:
One hour for the main presentation and questions. Sometimes presenters stay longer to answer additional questions from participants.

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In this virtual classroom, participants can join in a seminar led by Poynter faculty and visiting faculty. This screencast includes live audio and a slideshow presentation in which participants can post questions and respond to poll questions posed by the host.

Journalists know that the best stories—especially complex economic or data-driven stories—don't rely simply on facts and figures. Stories are about people. In this Webinar, you will consider how to put people first in your stories, in order to make your financial reporting memorable.

What Will I Learn:
  • How to find characters for stories
  • How to help the audience relate to your characters
  • How to do justice to your characters’ own stories
  • Tips for developing characters in a short news story
Who Should Take this Course:

Reporters, producers, bloggers, students and anyone interested in making complex stories more relatable and memorable.

Course Instructor:

Zoe Chace

As a reporter for NPR's Planet Money, Zoe Chace works hard to break down dense financial and economic stories into bite-size, memorable pieces.

Chace attended the Salt Institute and then began temporary and intern tours at a variety of NPR shows. As a production assistant on NPR's Arts Desk, she created a beat covering popular music and co-created Pop Off, a regular Morning Edition feature about hit songs. Her temporary producer assignments around NPR taught her "how to look at a world teeming with stories and sort out what will work on the radio," she said in Salt Institute article.

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