Core Skills for the 21st Century Journalist

Course Overview

Core Skills for the 21st Century Journalist
This $29.95 Webinar is free thanks to The Knight Foundation’s support of NewsU and its mission to support online education for journalists.
Originally Broadcast On:
April 10, 2014
Time Estimate:
One hour for the main presentation and questions. Sometimes presenters stay longer to answer additional questions from participants.

About Webinars

In this virtual classroom, participants can join in a seminar led by Poynter faculty and visiting faculty. This screencast includes live audio and a slideshow presentation in which participants can post questions and respond to poll questions posed by the host.

This Webinar was originally broadcast on:
April 10, 2014 Enroll Now
Watch and listen to the original one-hour Webinar in its entirety. This Webinar recording features the full presentation led by Poynter faculty and visiting faculty including Q&A from the audience and resources from the presenter.

Key findings in Poynter's 2014 report, Core Skills for the Future of Journalism, show that professional journalists lag behind educators and others in rating the importance of multimedia and other digital storytelling skills.

In this Webinar, Poynter's Howard Finberg and Lauren Klinger will discuss the findings about the value that journalists, educators and others place on 37 key skills, attributes and knowledge areas.

You can download the complete report here.

What Will I Learn:
  • What kind of knowledge, attitudes and personal skills are important for a journalist
  • What kind of newsgathering skills, technical, production and multimedia skills are needed now to be successful
  • What kind of changes in attitudes, education and hiring processes are needed so you can attract the best talent
Who Should Take this Course:

Educators, reporters, editors, producers, hiring managers and anyone interested in the future of journalism and core skills.

Course Instructors:

Howard Finberg

Howard I. Finberg is the director of business development at The Poynter Institute and creator of Poynter's NewsU. Finberg looks for new training partners and handles the business development aspects of Poynter’s international teaching. He also looks at new revenue opportunities, mostly related to Poynter training. Previously, Finberg was responsible for the creation of Poynter’s e-learning project, News University. NewsU ( launched in 2005 and has more than 280,000 users in 225 countries, accessing more than 400 training modules.

Lauren Klinger

Lauren Klinger is an interactive learning producer at Poynter News University. She holds master’s degrees in American politics from the University of Pittsburgh and mass communications from the University of South Florida. She taught mass communications and journalism courses at the University of Tampa and USF Tampa before joining the NewsU team. She is a contributor to and the co-author of Poynter's 2013 white papers, the Future of Journalism Education 2013 and Core Skills for the Future of Journalism.

Technical Requirements:

This Webinar contains audio. Please adjust your headphones or speakers.
We strongly suggest viewing our Webinars with a wired connection.

  • Flash Player - Adobe® Flash® Player 10.1 or higher
  • Browsers - Mozilla Firefox 2 or higher; Safari 2 or higher; Google Chrome (any version)
    Windows users can also use Microsoft Internet Explorer 6 or higher
  • Bandwidth - 256Kbps (512Kbps recommended)

Some networks, especially those that use a proxy server, may encounter difficulty connecting to our Webinar software. If this is your first Poynter NewsU Webinar, please test your connection.

Questions? Read our Webinar FAQ or contact us at

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Download the free Adobe Connect app from iTunes here. To access the live event, click on the "Join Live Event Now" button on the Webinar landing page. The virtual room will automatically load. 

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