The New Ethics of Journalism: A Guide for the 21st Century

This Webinar was originally broadcast on:
August 15, 2013 Enroll Now
Watch and listen to the original one-hour Webinar in its entirety. This Webinar recording features the full presentation led by Poynter faculty and visiting faculty including Q&A from the audience and resources from the presenter.

Course Overview

The New Ethics of Journalism: A Guide for the 21st Century
Because we believe so strongly in the importance of sound ethical decision-making, this $29.95 Webinar is free.
Originally Broadcast On:
August 15, 2013
Time Estimate:
One hour for the main presentation and questions. Sometimes presenters stay longer to answer additional questions from participants.

About Webinars

In this virtual classroom, participants can join in a seminar led by Poynter faculty and visiting faculty. This screencast includes live audio and a slideshow presentation in which participants can post questions and respond to poll questions posed by the host.

As the practice of journalism has evolved dramatically, the language we use to describe our ethical values has remained static.

Kelly McBride of The Poynter Institute and and Tom Rosenstiel of the American Press Institute, in the book, The New Ethics of Journalism: Principles for the 21st Century, have articulated a new set of principles to guide journalists through ethical decisions and help educators prepare students for the modern pressures they will face in their journalism careers.

This Webinar will guide you through a new framework for ethical decision-making--helping you address and adjust to the changing expectations brought about by the evolution of technology and audience consumption habits.

What Will I Learn:
  • How to articulate the values of journalism in a changing media landscape
  • How to create a practical process for making ethical choices, guided by the core values of journalism and democracy, rather than simple rule obedience
  • To build lasting skills for framing ethical dilemmas today and tomorrow
  • To prepare young journalists for a world in transition, where some individuals and organizations are resistant to change and others dismiss journalism’s core principles as irrelevant
Who Should Take this Course:

Anyone who works in a traditional newsroom, as well as other content creators on blogs, entrepreneurial websites, social media and more. This Webinar also is for journalism educators who want to equip their students with the framework for ethical decision-making in a changing media landscape.

Course Instructor:

Kelly McBride

Kelly McBride is the vice president at The Poynter Institute. She is a writer, teacher and one of the country's leading voices when it comes to media ethics. She has been on the faculty of The Poynter Institute since 2002 and is editor, along with Tom Rosenstiel of the American Press Institute, of The New Ethics of Journalism : Principles for the 21st Century.

Her other work involves Poynter’s Sense-Making Project, a Ford Foundation project examining the transformation of journalism from a profession of a few to a civic obligation of many, the effects of technology on democracy, and the media habits of the millennial generation. She conducts workshops in newsrooms and at journalism conventions across the country. Twice she has traveled to South Africa to lead advanced reporting and writing seminars geared toward reporters working in a young democracy. You can follow her on Twitter at @kellymcb.

Training Partner:

Ethics and Excellence in Journalism Foundation

Ethics and Excellence in Journalism Foundation was established in 1982 by Edith Kinney Gaylord to support projects designed to improve the quality and ethical standards of journalism. The Foundation provides grants to journalism institutions nationwide. An Advisory Committee meets periodically to review requests and recommend grants, after which the Directors act on the recommendations and if approved, distributions are made.

EEJF underwent a strategic planning process in 2008 to redefine areas of interest in order to increase its impact in grant-making.

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