APME Online Credibility Series

Course Overview

APME Online Credibility Series
Included in this package:

About Training Packages

Purchase this Training Package to be enrolled in all of its courses.

Learn how different news organizations approach online credibility.

Purchase this Training Package for $74.95, or purchase any of the six individual replays for $27.95 each.

New for 2012: Three new Webinars about social media credibility in partnership with APME. The series includes: Journalists and Social Media: Rights and Responsibilities, Social Media Credibility: Extending Your Reach and The Twitter Beat: Tweet Credibility of Government Agencies

What will I learn?

Six news organizations tackled an aspect of online credibility. They surveyed their readers, hosted community conversations, built models and applied their findings to their news organizations. Develop online credibility standards and practices in your organization from their research, lessons and experiences.

In this series, you will learn:

  • How to identify critical and ethical issues that editors grapple with in breaking news situations with Mitch Pugh, Editor of the Sioux City Journal.
  • How much readers trust online news and opinion with Chris Cobler, editor of the Victoria (Texas) Advocate.
  • The definition of contextual ads and why you want to embed contextual ads with the right content with Kathy Best, managing editor of seattletimes.com.
  • Why, and whether, you should allow comments on your site with Jack Lail, director of news innovation for the Knoxville News Sentinel.
  • How to find the right balance in managing your social media sites with Dave Olson, editor of The Salem News.
  • Who decides if and when to remove online news content with Kathy English, public editor at the Toronto Star.

This training package is part of the Online Journalism Credibility Series, developed in partnership with the Associated Press Media Editors. The series is the outcome of projects by six newsrooms as part of APME's Online Credibility Project and funded by grants from the Ethics and Excellence in Journalism Foundation and APME Foundation. The series is also developed with the support of the Canadian Newspaper Association.