What Makes a Pulitzer Prize Feature Story?

This Webinar was originally broadcast on:
April 21, 2011 Enroll Now
Watch and listen to the original one-hour Webinar in its entirety. This Webinar recording features the full presentation led by Poynter faculty and visiting faculty including Q&A from the audience and resources from the presenter.

Course Overview

What Makes a Pulitzer Prize Feature Story?
Originally Broadcast On:
April 21, 2011
Time Estimate:
One hour for the main presentation and questions. Sometimes presenters stay longer to answer additional questions from participants.

Watching as a group in a conference room or classroom? Help keep our Webinar costs low by selecting the appropriate price point. NOTE: This purchase gives you one computer access into the live and recorded presentation.

About Webinars

In this virtual classroom, participants can join in a seminar led by Poynter faculty and visiting faculty. This screencast includes live audio and a slideshow presentation in which participants can post questions and respond to poll questions posed by the host.

There's no specific formula to writing a great feature story, but there are common elements in award-winning feature stories that can guide you.

Now that the 2011 Pulitzer Prize winners have been announced, learn the lessons for all writers. Poynter faculty Kelly McBride will reveal what she learned after sorting through more than 120 feature story entries as a 2011 Pulitzer juror. She'll talk about what made some entries mediocre and were easily cleared from the table. And she'll describe what made the finalists worthy of a Pulitzer.

What Will I Learn:
  • How to identify a great story
  • How to take a good story and turn it into a Pulitzer-quality feature story
  • The role of multimedia in good feature stories
  • The common elements in award-winning feature stories that you can use in your writing
Who Should Take this Course:

Feature writers (or any writers) looking to improve what and how they develop a feature story.

Course Instructor:

Kelly McBride

Kelly McBride is the vice president at The Poynter Institute. She is a writer, teacher and one of the country's leading voices when it comes to media ethics. She has been on the faculty of The Poynter Institute since 2002 and is editor, along with Tom Rosenstiel of the American Press Institute, of The New Ethics of Journalism : Principles for the 21st Century.

Her other work involves Poynter’s Sense-Making Project, a Ford Foundation project examining the transformation of journalism from a profession of a few to a civic obligation of many, the effects of technology on democracy, and the media habits of the millennial generation. She conducts workshops in newsrooms and at journalism conventions across the country. Twice she has traveled to South Africa to lead advanced reporting and writing seminars geared toward reporters working in a young democracy. You can follow her on Twitter at @kellymcb.

Technical Requirements:

This Webinar contains audio. Please adjust your headphones or speakers.
We strongly suggest viewing our Webinars with a wired connection.

  • Flash Player - Adobe® Flash® Player 10.1 or higher
  • Browsers - Mozilla Firefox 2 or higher; Safari 2 or higher; Google Chrome (any version)
    Windows users can also use Microsoft Internet Explorer 6 or higher
  • Bandwidth - 256Kbps (512Kbps recommended)

Some networks, especially those that use a proxy server, may encounter difficulty connecting to our Webinar software. If this is your first Poynter NewsU Webinar, please test your connection.

Questions? Read our Webinar FAQ or contact us at webinars@newsu.org.